If you're a parent of a high school athlete, you've probably asked yourself: "When should we start the college recruiting process?"
The answer might surprise you: College coaches start building their recruiting boards 18-24 months before National Signing Day—which means if you're waiting until junior year to "get serious," you're already behind.
As a former Division 1 coach and recruiter, I've seen which families get it right and which ones scramble at the last minute. The difference isn't talent—it's knowing what to do, when to do it, and how to position your athlete strategically.
In this guide, I'll break down the exact college recruiting timeline by grade level so you know precisely what steps to take each year to maximize your athlete's recruiting opportunities.
When Do College Coaches Start Recruiting?
The short answer: Earlier than you think.
The detailed answer:
- Division 1 coaches typically start identifying prospects 18-24 months before signing day
- Division 2 coaches begin active recruiting 12-18 months out
- Division 3 and NAIA coaches often recruit 9-15 months before enrollment
What this means for you: If your athlete is a sophomore right now, D1 coaches are already evaluating their junior class. If your athlete is a freshman, forward-thinking coaches are already taking note of standout prospects.
The college recruiting process isn't something that starts junior year—it's something you build toward from freshman year on.
College Recruiting Timeline: Freshman Year (Grade 9)
What Coaches Are Doing:
- Building awareness of top national prospects (primarily 5-star talent)
- Attending elite youth tournaments and showcases
- Not actively recruiting most athletes yet, but taking notes on standout performers
What Your Athlete Should Be Doing:
✅ Focus on academics first — Your GPA from freshman year counts. NCAA eligibility requirements are real, and low grades early on can disqualify you later.
✅ Develop fundamental skills — This is the year to get stronger, faster, and more skilled. Coaches recruit potential, not just current performance.
✅ Attend 1-2 position-specific camps — Not for exposure, but for skill development and to understand what college-level competition looks like.
✅ Create a basic recruiting profile — Start documenting measurables (height, weight, speed, position-specific metrics) and keep a highlight folder.
✅ Research college programs — Start building a target list of 30-50 schools that match your athlete's academic and athletic profile.
Common Mistake to Avoid:Thinking you have "plenty of time." The families who start freshman year aren't rushing—they're building a foundation that makes sophomore and junior year outreach much more effective.
College Recruiting Timeline: Sophomore Year (Grade 10)
What Coaches Are Doing:
- Actively building recruiting boards for the next class
- Attending spring and summer showcases to identify prospects
- Starting conversations with athletes who are on their radar
What Your Athlete Should Be Doing:
✅ Start reaching out to college coaches — Yes, as a sophomore. A simple introductory email with measurables, GPA, and film can get you on a coach's watch list early.
✅ Attend 2-3 key showcases or camps — Choose events where coaches from your target schools will actually be evaluating athletes (not just collecting paychecks).
✅ Update film quarterly — Coaches want to see progression. Keep your highlight reel fresh with your best 8-12 plays, no longer than 3-4 minutes.
✅ Take unofficial visits — Visit campuses, watch practices, meet coaches informally. This helps you determine fit and shows genuine interest.
✅ Maintain strong academics — Your cumulative GPA is being tracked. Keep it above 3.0 minimum; 3.5+ is ideal for competitive programs.
Sophomore Spring/Summer Recruiting Checklist:
- Send personalized emails to 30-40 target schools
- Attend at least one college camp at a school you're seriously interested in
- Update your recruiting profile with sophomore film and updated measurables
- Build relationships with high school and club coaches who can advocate for you
Common Mistake to Avoid:Waiting for coaches to "discover" your athlete. College recruiting is proactive, not passive. If you're not reaching out, you're invisible.
College Recruiting Timeline: Junior Year (Grade 11)
What Coaches Are Doing:
- Heavy evaluation mode—watching film, attending games, narrowing their recruiting boards
- Extending offers to priority prospects
- Filling roster spots from the top down
What Your Athlete Should Be Doing:
✅ Ramp up communication with target schools — Email coaches monthly with updates: new film, improved measurables, upcoming games/events they can watch.
✅ Attend elite showcases and college camps — Junior year is when camps matter most. Coaches are there to evaluate seriously, not just observe.
✅ Schedule official visits (if offered) — NCAA allows five official visits. Use them strategically on schools you're genuinely considering.
✅ Narrow your target list — Go from 30-40 schools down to your top 10-15. Focus your energy on programs showing genuine interest.
✅ Prepare for the recruitment dead period — Depending on your sport, there are periods when coaches can't contact you. Know the rules.
Junior Fall (September-November):This is peak evaluation season for most sports. Coaches are watching film, attending games, and making scholarship decisions.
Junior Spring/Summer (March-July):Decision time. Official visits happen, offers are extended, and many athletes commit during this window.
Common Mistake to Avoid:Assuming film alone will get you recruited. By junior year, coaches need to see consistent communication, genuine interest, and proof you're a cultural fit—not just athletic ability.
College Recruiting Timeline: Senior Year (Grade 12)
What Coaches Are Doing:
- Finalizing recruiting classes
- Filling remaining roster spots (often late bloomers or transfers)
- Preparing for National Signing Day (early signing period in November, regular signing in February for most sports)
What Your Athlete Should Be Doing:
✅ Make your commitment decision — Most competitive programs fill rosters by fall of senior year. If you're still uncommitted by October, options become limited.
✅ Submit all required paperwork — NCAA Eligibility Center registration, financial aid forms, admission applications—don't miss deadlines.
✅ Stay in contact with coaches — Even after committing, maintain the relationship. Coaches need to know you're still locked in.
✅ Finish strong academically — Colleges can rescind offers if your GPA drops or you don't graduate. Senioritis is real—don't let it cost you a scholarship.
Early Signing Period (November):Most football and basketball players sign. Other sports may have different timelines—know your sport's specific signing calendar.
Regular Signing Period (February-April):Final roster spots filled. Athletes who waited or had late offers sign during this window.
Common Mistake to Avoid:Assuming you're "done" after signing. Your academic performance still matters, and coaches are watching your commitment level through graduation.
How to Get Recruited for College Sports: The Strategy Behind the Timeline
Understanding the timeline is step one. Executing strategically is step two.
Here's what separates athletes who get recruited from those who get overlooked:
- Personalized Outreach
Generic mass emails don't work. Coaches can tell when you've copied and pasted. Research each program, mention specific reasons you're interested, and make it personal.
- Quality Film
Your highlight reel should be 2-4 minutes max, starting with your absolute best plays. Coaches watch hundreds of reels per week—grab their attention in the first 15 seconds or lose them.
- Measurables Matter
Include your height, weight, speed metrics (40-yard dash, 60-yard dash, etc.), GPA, and test scores in every communication. Coaches need to pre-qualify you quickly.
- Strategic Event Attendance
Not all showcases are equal. Attend events where coaches from your target level and schools will actually be evaluating talent—not generic "exposure" camps designed to make money.
- Academic Eligibility
You can be the best athlete in the country, but if you're not academically eligible, coaches can't recruit you. Stay on top of NCAA eligibility requirements from day one.
College Recruiting Tips: What Coaches Wish Parents Knew
After years of recruiting athletes, here are the insider tips I wish every family knew:
Tip #1: Recruiting is a two-way street.Coaches aren't just evaluating your athlete—your athlete should be evaluating them. Culture fit, playing time opportunities, academic support, and coaching philosophy all matter.
Tip #2: Communication is everything.The athletes who got recruited weren't always the most talented—they were the ones who stayed in consistent, professional contact with coaches.
Tip #3: Don't wait for invitations.If your athlete wants to visit a campus, reach out and ask. If they want feedback on their film, ask. Coaches respect initiative.
Tip #4: Understand recruiting rules by division.NCAA D1, D2, D3, NAIA, and JUCO all have different recruiting calendars, contact rules, and eligibility requirements. Know the rules for your target level.
Tip #5: Have a backup plan.Not every athlete gets a full-ride scholarship to their dream school. Have realistic options at multiple levels so your athlete can still play in college.
College Recruiting Process Checklist: What to Do Right Now
No matter what grade your athlete is in, here's what you should do immediately:
If your athlete is a freshman:
- Lock in a strong GPA this semester
- Research 30-50 college programs that match your athlete's profile
- Attend one position-specific camp to gauge competition level
If your athlete is a sophomore:
- Send introductory emails to 30-40 target schools
- Create or update a recruiting profile with film, measurables, and academics
- Plan which showcases/camps to attend this summer
If your athlete is a junior:
- Email coaches monthly with updates
- Narrow your list to top 10-15 schools
- Schedule unofficial or official visits
If your athlete is a senior:
- Finalize your commitment decision
- Submit all required paperwork (NCAA Eligibility Center, applications, financial aid)
- Stay in contact with your future coaching staff
Final Thoughts: The College Recruiting Timeline Starts Now
Here's the reality: the families who succeed in college recruiting aren't the ones with the most talented athletes—they're the ones with the clearest plan.
Recruiting is a process, not an event. The earlier you understand the timeline, the more control you have over the outcome.
If you're feeling overwhelmed or unsure where to start, you're not alone. That's exactly why I built the College Recruiting Accelerator—a step-by-step course that walks you through every phase of the recruiting process with the same systems I used as a Division 1 coach.
Inside, you'll get:
- Grade-by-grade recruiting timelines for every major sport
- Email templates that get coaches to respond
- Film and profile strategies that make your athlete stand out
- Camp and showcase evaluations so you invest wisely
- Insider coach perspective on what really moves the needle
Learn more about the College Recruiting Accelerator here →
About the Author: Alex Swenson is a former Division 1 coach, scout, and recruiter, and the founder of Premier Athletes. He's helped hundreds of families navigate the college recruiting process and is dedicated to giving parents the insider knowledge they need to advocate for their athletes effectively.

Meet your college baseball recruiting specialist: Alex Swenson.
After experiencing the process as both recruit and recruiter, I’ve successfully dissected the best strategies to connect with college coaches and draw offers from them.